MOUNT UNION, Pa. — The Mount Union community and thousands online are mourning the loss of Jacinda Jenkins, a 28-year-old mother, small business owner, and rising TikTok creator, who tragically took her own life. News of her passing was confirmed by her grandmother in a heartfelt post, leaving family, friends, and followers devastated. The announcement quickly spread across social media, sparking an outpouring of grief and remembrance.
Jenkins was best known as the founder of Harper’s Haven Boutique, an online store she operated from her home. Through TikTok, she built a dedicated following by sharing her experiences as both a business owner and mother. Her authenticity, resilience, and ability to balance entrepreneurship with parenthood inspired many who saw her as a role model. Followers admired her openness, describing her as someone who made small business ownership feel relatable while also highlighting the challenges that came with it.
Often referred to as a “momtrepreneur,” Jenkins embodied the drive and dedication it takes to succeed while raising a child. Her boutique offered carefully curated items that reflected her creativity and commitment. On social media, she was praised for her honesty about the realities of entrepreneurship and motherhood, striking a chord with those who felt seen through her content. Many supporters have since emphasized that her story represents the hidden pressures young parents and entrepreneurs often face.
In the aftermath of her death, the hashtag #MentalHealthMatters has accompanied tributes, underscoring the urgent need to prioritize conversations about emotional well-being. Advocates and community members alike noted that Jacinda’s passing highlights the unseen struggles many endure behind the polished images of success portrayed online. Mental health professionals stress the importance of checking in with loved ones and seeking help during moments of difficulty.
Her impact extended well beyond TikTok. Locally, customers and supporters of Harper’s Haven Boutique expressed heartbreak at the news. Friends and fellow parents described her as compassionate, determined, and deeply committed to creating a better life for her family. “She showed us that moms could chase their dreams while still being present for their kids,” one tribute read. “Her light touched so many lives, and it’s devastating to know she’s gone.”
Jacinda Jenkins leaves behind a legacy of determination, love, and inspiration. While her family has not yet announced details of memorial services, her memory continues to live on through the countless people she influenced. Her death is a reminder of both the promise and the pressure of balancing entrepreneurship, parenthood, and public life.
If you or someone you know is struggling with thoughts of self-harm, dial or text 988 in the U.S. to connect with the Suicide & Crisis Lifeline for free, confidential support.